What You Can Learn by Reading Terms of Service Pages

So you want exclusive access to the inner workings of some of the most successful companies on the planet? Today is your lucky day!  Why? Because I’ll show you how to extract competitive intelligence from Term of Service web pages. Let’s get right to it… Picking Companies Pick a public company such as Yahoo or Microsoft, those companies are required to disclose more information than private corporations or startups. Now pick three or more companies…

SEO 2015: Dawn of a New Age

SEO 2015 is the keyword of choice for new SEOs looking for tips and tricks in this new era. Almost everything has changed in the SEO arena since the inception of the field. The biggest change in 2015 is the promotion of reputation as a key ranking signal. Ranking algorithms are getting more and more complex and now they include a diverse set of social ad authority signals. The key to win in 2015 is…

Upcoming Consumer Internet Startups – 2015

Of network of media properties will be called the O.N.E. Media Network, aside from that we’ll also launch three major companies in 2015. The first will we strawball.com, a service for grouping links into sets that have semantic meaning. The second startup that is on the pipeline is nukepost.com, a civic network that displays just one post per location and user intent. Beta versions of Strawball and Tellfari will be launched by late Q3. Finally,…

Upcoming Content Projects – 2015

My roster of projects for 2015 is nothing short of amazing. After completing the total redesign of jordhy.com and ip.do (my digital agency), and launching sites for US Latin Investments and Math Multipliers we are now in the process of starting several blockbuster launches in 2015. Here they are in order of expected launch: – MesotheliomaONE.com will be one of the biggest portals on the Internet for all things mesothelioma and asbestos. Including lawyer and…

Learn SQL “The Hard Way”

A lot of emphasis is being placed to get more and more people to code. And, while a worthy enterprise, this guidance misses an important opportunity: gradual computer science involvement can boost retention and improve comprehension. Before learning C, our children should probably learn a bit of UNIX although some people might think I’m a little ambitious here. But what about learning SQL. What about learning some structured query language right after Excel. Wouldn’t that…

They’re Not Real But You Are

Steve Jobs was not real. The demigod created by the media is only in our heads. Mark Zuckerberg is not real. Not even Bill Gates. They are all fantasies created by the media to peg larger than life successes and failures to mere men. Yes, we’re leaders in our fields, you see us in magazines, use products which development we supervise, yes we picked the color of the website sidebar. So what? What you read…

The Long Tail is Infinite – Part 2

An infinite long tail implies your work as a keyword researcher is never-ending. The first step towards multiplying your traffic is analyzing the keywords driving traffic to your competitors. Previously on Part 1 I talked about the basics of long tail keyword research. Today we’ll explore three playbook to broaden your keyword list using the sites of your competitors.   Playbook 1 – Social Media Analysis 1.1 Use one of these SEO tools to scout…

What 1400 New TLDs Mean for the Internet

The Internet is growing like wildfire and most professionals are not taking notice. From Bitcoin to Litecoin to MagiCoin to DarkCoin and the like, cryptocurrencies now number in the thousands, this is the Internet of money and so far has amassed a market cap of 4.5 billion dollars (according to CoinMarketCap). The Appnet is also blossoming with millions of apps available for iPhones, iPads and Android devices. CMSWire describes the phenomenon as a new era…

Why Should Your Site Have a Spanish Subdomain?

Before you even consider expensive localization projects or international expansions, ask yourself this question: Can I grow my audience without expanding internationally? Of course you can. You can sell to the same zip codes and dramatically increase your customer base. Indeed that’s why companies like Sprint have fully translated their websites to Spanish while serving the same zip codes. But why would a national brand do such  a thing? It’s all about network effects.  …

Web Development and TV Production

Few people have talk about the many similarities between web development and TV production. As we move into an evermore video-based web the similarities become apparent. In many ways, YouTube has become the new TV experience. Influential bloggers are now heralded as respectable pundits and regularly invited to major TV programs. But how can you capitalize on this convergence and learn from TV to enrich your website? For a while now, I have suggested highly…