Tag: Social Media
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Get on Yik Yak Now!
What is Yik Yak? Well, it’s a one year old social network that allows you to talk to nearby people. You post anonymously and engage with people over a 10-mile radius or closer. This is tremendously powerful. You can leverage nearby people to solve a wide variety of problems. For example, you can ask local questions, figure out which are the best brands or places in real-time or make new friends in your area. So…
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The Lost Art of Information Architecture
It used to be that everybody was into information architecture. We used to quote the gospel of Nathan Shedroff, the teachings of Jakob Nielsen and the books of Steve Krug. However, I have news for you: new web developers aren’t buying the IA gospel. Websites that mimic applications, one page responsive sites and super-simple apps have rendered the IA practice a second rate passenger in the tours of web development. This is such a shame.…
Jordhy Ledesma
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Mobile Commerce, AI, Wearables and Driverless Cars
The smartphones we carry in our pockets are a million times more powerful than the supercomputers of the sixties. But the revolution doesn’t stop here: networking, software development and communications devices have also advanced at an exponential rate. My point being that the accelerating rate of improvement in information science will hit escape velocity very, very soon. Technology is penetrating our daily lives at very crazy rates. We now discover apps daily, purchase new hardware…
Jordhy Ledesma
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The Bilingual Store
In this age of eCommerce, social media and big data-powered offers, how can established businesses compete against Internet moguls like Amazon.com? The answer might rest in the language you use to talk to your customers! Increasingly, Latinos have caught the attention of eCommerce operators and traditional store managers as the new key growth market. Several dynamics make Latinos a seductive target market, namely attachment, larger homes and a tendency to refer local businesses that cater…
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Common Mistakes in Website Performance Optimization
Enterprises make a lot of mistakes when testing the performance of their websites. High-speed Internet access and ever more powerful servers, have given a good excuse to many IT managers and web producers to become a little bit lazy when testing and optimizing their websites. Nevertheless, the benefits of performance testing are unparalleled: speedier website loads, lower hosting costs, more sales, increased equipment durability, happier customers and faster backups are but a few of the…
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Why the Bitcoin Revolution Will be Bigger than the Internet
The social media revolution is mostly over. The mayor players have matured, innovation is very stagnant in this area and most social networking ideas are “pretty much out there”. With the exception of a civic network all the potentially mainstream social networking innovations have been created. The next revolution is something far greater in scope and potential gains for humanity. A large group of programmers, activists, venture capitalists, investors and technical leaders are now seeking…
Jordhy Ledesma
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Facebook 2.0 – The New Timeline
Facebook Timeline = Facebook 2.0 The changes in Facebook ratify that on the Internet, it’s all about momentum, and Zuckerberg has plenty of that. How can the Internet’s second biggest juggernaut make such impressive changes to it’s core business and have no one notice them? Not only did the Facebook Dev Team execute a marvelous job, but also they did so with high touch and huge secrecy. The timeline will increase Facebook’s visits, deepen customer…
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The Mightybell is Born
The faboulous Gina Bianchini (social media’s wonder woman and ning co-founder) has launched a new project called Mightybell. I quote: “At the core of a Mightybell Experience is creating something other people want to do. The difference between Mightybell and making an online video, writing a blog post, or answering a question on a Q&A site is that on Mightybell, when you layout your best plan for, say, a four day survival camping trip to…